by Adaptive Lab
Here at Adaptive Lab (“WE”), we take your privacy seriously and are committed to maintaining the trust and confidence of our visitors to our website and subscribers to our newsletter.
Here you’ll find information on how we treat data that we collect from visitors to our website, when someone submits a contact form or when someone subscribes to our newsletter.
Your personal data – what is it?
Personal data relates to a living individual who can be identified from that data. Identification can be by the information alone or in conjunction with any other information in our possession or likely to come into such possession. The processing of personal data is governed by the General Data Protection Regulation 2016/679 (GDPR).
Visitors to our website
When someone visits our website we use a third-party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We collect information about your computer and about your visits to and use of this website (including your IP address, geographical location, browser type, referral source, length of visit, entry and exit points and the number of page views). We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make and do not allow Google to make any attempt to find out the identities of those visiting our website. You can find more information on how cookies are used on this website in the Cookies Policy below. If we do want to collect personally identifiable information through our website, we will be upfront about this. We will make it clear when we collect personal information and will explain what we intend to do with it.
Our website has HTTPS encryption via a Let’s Encrypt SSL certificate to ensure any data passed between your browser and the web server (where this website is hosted) is encrypted.
This website and its database are automatically backed up every day using a third party service ManageWP. Backups are stored for 90 days in the EU Region.
We use Mailchimp for our newsletter campaigns. Mailchimp are GDPR compliant. When you subscribe to our newsletter we collect your email address so that we can correspond with you. Your personal data will be stored in our mailing list provider, Mailchimp, the application we use to send our newsletters. Your personal data will also be stored in the website’s database. Your data is encrypted with the Gravity Forms Encrypted Fields plugin before it is saved to the database. It is saved in the website database so we can record your consent when subscribing to the mailing list. Your data on Mailchimp will be kept for the duration the business is running and we are utilising a newsletter. You can request to be removed anytime by clicking ‘unsubscribe’ in any newsletter/mailout or by emailing email@example.com.
Change of ownership
Information about Users and Visitors, including personal data, may be disclosed and otherwise transferred to an acquirer, successor or assignee as part of any merger, acquisition, debt financing, sale of assets, or similar transaction, as well as in the event of an insolvency, bankruptcy, or receivership in which information is transferred to one or more third parties as one of our business assets and only if the recipient of the User or Visitor Data commits to a privacy notice that has terms substantially consistent with this privacy notice. Client data may be physically or electronically transferred to an acquirer, or successor or assignee as part of any merger, acquisition, debt financing, sale of assets, or similar transaction, as well as in the event of an insolvency, bankruptcy, or receivership in which information is transferred to one or more third parties as one of our business assets, for the sole purpose of continuing the operation of the Service, and only if the recipient of the client data commits to a privacy notice that has terms substantially consistent with this privacy notice.
Links to other websites
Cookies are small text files that store information on your hard drive or browser which means that we can recognise that you have visited our website. They make it easier for you to maintain your preferences on our website. A cookie often includes a randomly generated number which is stored on your device. Many cookies are automatically deleted after you finish using the website.
This website does not store any information that would, on its own, allow us to identify individual users of this service without their permission. Any cookies that may be used on this website are used either solely on a per session basis or to maintain user preferences. Cookies are not shared with any third parties. Most browsers allow you to reject all cookies, whilst some browsers allow you to reject just third-party cookies. For example, in Internet Explorer, you can refuse all cookies by clicking Tools ⇒ Internet Options ⇒ Privacy ⇒ Block all cookies, then use the sliding selector. Blocking all cookies will, however, have a negative impact upon the usability of many websites, including this one.
Types of cookies that may be used during your visit to the website are listed below:
|Cookie Name||Expiration Time||What It Does|
|_ga||2 years||Used to distinguish users.|
|_gid||24 hours||Used to distinguish users.|
|_gat||1 minute||Used to throttle request rate. More info.|
Changes to this Privacy Notice
We keep our privacy notice under regular review. This privacy notice was last updated on 15/05/2018.
How to contact us about your personal data or this privacy notice
If you have any questions about this privacy notice or about your personal data, please email us at firstname.lastname@example.org or write to us at the following address:
Data Enquiries, Adaptive Lab Victoria House, 1 Leonard Circus EC2A 4DQ London
The data controller is Adaptive Lab Limited.